When sending marketing emails (via the marketing app), an unsubscribe link is added at the bottom of the email.
The unsubscribe link is not present in preview or test emails.
Unsubscribe from marketing emails
If the recipient clicks on the unsubscribe link, their email marketing preferences will automatically update in Collums.
Resubscribe to marketing emails
Resubscribing to marketing emails can be done either in the first part of the patient journey or by a Collums user editing patient details via the client card or Admin > Clients.